Job Description
At Coconut 🥥, we connect founders and businesses with top-tier remote talent while prioritizing meaningful, reliable partnerships. We believe success happens when everyone wins. Clients achieve their goals, and our virtual professionals find purpose and growth in their work. We're currently looking for top talent to fill the role below:
Role: E-commerce & Marketing Specialist
Monthly Rate: $650-750
Availability: Part-time - 20 hours/week
Time Zone: Mon-Thurs,10am-3pm (EST)
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To streamline your application, please carefully review and complete ALL THREE items below before proceeding to the application form.
What to Prepare:
1️⃣ English Proficiency Rating – You will need to enter your CEFR English proficiency level in the application form. If you’re unsure of your rating, you can take a quick assessment here: EF SET Quick Check.
2️⃣ Coconut VA Profile (Resume) – Before submitting your application, please create your Coconut VA profile using this template: Coconut VA Profile Template. ⚠️⚠️⚠️ YOUR RESUME MUST FOLLOW THIS FORMAT AND SHOULD BE IN ENGLISH. This is a test of how keen you are with details and how well you follow instructions. ⚠️⚠️⚠️
3️⃣ 1-Minute Introduction Video – Record a short introduction video (preferably using Loom) and provide the link in your application. Before you do, check out these video tips and sample videos. Important: By submitting your video, you grant Coconut permission to share it on our platforms to help increase your chances of being matched with a client. Videos with broken or dummy links will result in disqualification.
Requirements
Experience Needed/Responsibilities:
-Create, update, and optimize product listings
-Apply best practices for alt text and accessibility
-Implement basic on page SEO for products and collections
-Set up and maintain Google Merchant Center feed
-Manage and optimize Google Ads campaigns (search + shopping)
-Provide regular performance reporting and recommendations
-Keyword optimization for product pages
-Assist with metadata, titles, and descriptions for SEO
-Assist with creation and scheduling of content calendars for Instagram, Pinterest, and LinkedIn
-Light engagement support (tagging, updating links, etc.)
-Support volume gifting projects (tracking details, updating Asana, coordinating timelines)
-Photo file renaming and organization projects
Good to have:
-Basic knowledge of Canva (for resizing or light editing graphics)
-Familiarity with Klaviyo (email marketing platform)
-Basic exposure to Figma (for reviewing design files)
Non-negotiable Requirements:
-Proficient in Google Workspace and Asana
-Strong experience with Shopify (product listings, SEO, alt text)
-Skilled in SEO/AIO fundamentals
-Hands on experience with Google Merchant Center and Google Ads
-Familiar with Instagram, Pinterest, and LinkedIn for business
-A proactive, detail oriented professional who can balance marketing performance (Google Ads/SEO) with operational consistency (Shopify/Asana)
-Someone who can work independently in a fast paced, small-team environment while keeping an eye on deadlines and priorities
-Clear communication skills and comfort collaborating remotely
Industry/Tools Experience:
-Google Workspace
-Asana
-Shopify
-Google Merchant Center
-Google Ads
-Canva
-Klaviyo
-Figma
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