Job Description
About the Role:
We are seeking a motivated and creative Marketing Assistant to support the Superdome Sports sales and operations team with day-to-day marketing efforts. This role will focus on content creation, social media management, paid advertising campaigns, and PR support in local media outlets and community groups. You will work closely with the sales team and management to ensure consistent brand presence and help drive engagement and conversions.
Key Responsibilities:
- Create, manage, and publish engaging content across social media platforms (Facebook, Instagram, etc.).
- Plan, execute, and monitor paid ad campaigns on Meta (Facebook/Instagram) and Google Ads to maximize ROI.
- Design visuals and marketing assets using tools such as Canva.
- Schedule and manage posts using platforms like Buffer or Hootsuite.
- Assist with public relations efforts, including outreach to local media outlets, publications, and Facebook community groups.
- Track performance metrics, prepare reports, and recommend strategies to optimize campaigns.
- Collaborate with the sales and operations team to align marketing initiatives with business goals.
Requirements
- Proven experience in content creation and social media management.
- Hands-on experience running paid campaigns on Meta Ads (Facebook/Instagram) and Google Ads.
- Proficiency with marketing tools such as Canva, Buffer, Hootsuite, or similar platforms.
- Strong writing and visual design skills for digital content.
- Experience with PR or community engagement is a plus.
- Highly organized, detail-oriented, and able to manage multiple tasks independently.
- Strong communication and teamwork skills.
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