Branding & Business Development associate (full-time, remote)
CareAcrossJob Description
CareAcross is a pioneer in digital health and cancer, with several solutions that have been validated in clinical trials and attained EU/UK certification. As we are growing, we are looking for an associate to elevate our Branding and Business Development activities.
We support cancer patients across Europe and beyond, throughout their journey, with interactive online platforms that help them improve their quality of life by providing personalised support on side-effects, emotional wellbeing and more, based on the latest research & scientific evidence.
In parallel, we enhance clinicians’ workflows through non-intrusive Remote Patient Monitoring services that highlight patient-level experiences and reveal population-level insights.
Based on this impact, we work with the industry in order to (a) build services that empower patients in and out of the hospital (b) help understand patients’ journeys, and (c) accelerate cancer research.
This is where you come in: we are looking for someone who can help improve our Brand positioning and awareness, while enhancing our Business Development activities. This is a broad role that will expose you to diverse tasks while collaborating with several colleagues.
Moreover, given the links between Branding and Business Development, you will be able to see the fruits of your progress in various ways.
The main activities for the Branding & Business Development workstreams include:
Branding activities:
- Strengthen and evolve our brand positioning
- Manage content calendars and social media (especially LinkedIn)
- Create, and contribute to, other corporate content (e.g. press releases, thought leadership articles, partnerships material etc)
Business Development activities:
- Research & analyse target companies’ interests and stakeholders
- Identify potential leads and opportunities
- Create personalised campaigns
- Help the company build and cultivate relationships with leads and prospects
Shared activities:
- Analyse our competitors and potential partners
- Manage our website
- Build, execute and manage organic/paid campaigns (e.g. on LinkedIn)
The role has plenty of room to grow as the company reaches its targets.
Although this is a full-time position, we are flexible regarding the location and specific hours (you can work pretty much from anywhere, at anytime).
Requirements
Must-haves:
The ideal candidate will meet in the following requirements:
- At least 2 years of professional experience in B2B digital branding (ideally in the healthcare industry)
- Mastery of (at least) LinkedIn for business purposes
- Proven ability to create relevant content
- Excellent communication skills and command of the English language in a professional setting
- Proficiency in digital collaboration tools (e.g. online documents, cloud platforms etc)
Nice-to-haves:
These are not necessary but can help:
- Strong analytical skills, and ability to interpret and act on data
- Familiarity with web-based technologies
- An interest in the digital health and/or cancer domains.
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