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Senior Digital Designer

Aristo Sourcing
South Africa
On-site
Full-time
Posted about 1 month ago

Job Description

We are seeking a highly creative and experienced Senior Digital Designer to join a growing team. This role offers the chance to shape the future of digital design through cutting-edge technologies and AI tools.

You’ll combine advanced design expertise with AI-driven workflows, SEO insights, and interactive formats to boost engagement and visibility. As a Senior Digital Designer, you will lead the creation of high-performance visual content across multiple channels, including social ads, infographics, interactive tools, and video assets.

The ideal candidate has extensive design experience, proficiency with AI design tools, and a forward-thinking mindset to pioneer innovative approaches to digital content.

Key Responsibilities

Visual Design & Brand Leadership

  • Create visual assets for ads, blogs, landing pages, and campaigns across eCommerce platforms.
  • Ensure brand consistency and design quality across client accounts.
  • Mentor junior designers and set team standards.
  • Translate client goals into impactful visual solutions.

AI-Enhanced Design

  • Use AI tools (Midjourney, DALL-E, Canva AI, etc.) to create innovative content.
  • Build AI workflows to boost efficiency and output.
  • Design interactive content (infographics, videos, polls, quizzes, calculators).
  • Stay updated on emerging AI design technologies.

Multimedia & Video

  • Produce graphics, infographics, and short-form video content.
  • Create explainers, product showcases, and social media videos.
  • Optimise assets for multiple platforms and formats.
  • Collaborate with content teams to support SEO/CVO strategies.

Performance-Driven Design

  • Audit visual content and track design performance metrics.
  • Optimise assets for SEO (alt tags, structured data, schema).
  • Design for AI search overviews and LLM training inclusion.
  • Use data-led insights to guide creative briefs.

Collaboration & Innovation

  • Work with SEO, content, CVO, and dev teams on scalable design solutions.
  • Create outreach visuals for backlink campaigns.
  • Build client relationships and leverage tech partners.
  • Keep up with latest design trends and best practices.

Key Performance Indicators (KPIs)

  • Deliver 20–25 high-quality assets monthly.
  • Maintain 99% accuracy and 100% accessibility compliance.
  • Complete revisions within 24 hours.
  • Implement 3+ new AI tools/workflows per quarter.
  • Produce 10+ AI-enhanced interactive assets monthly.
  • Achieve 90+/100 design performance scores.
  • Lead 2+ innovation projects per quarter.

Salary: starting at $1600 / month, review after 3 months of successful reviews

Type of Work: Full time remote

Work Schedule: UK hours

Requirements

  • In depth background in a remote set-up of work similar to freelancing as an Independent Contractor (deep understanding on the pros & cons involved in this industry).
  • Minimum 5 years of professional digital design experience, preferably in eCommerce or agency environments
  • Proven track record of creating high-converting design assets for digital marketing campaigns
  • Strong experience creating media for social campaigns that convert.
  • Experience with AI design tools and emerging creative technologies
  • Understanding of UX/UI principles and responsive design
  • Knowledge of HTML/CSS and web development processes
  • Portfolio demonstrating expertise in eCommerce design, brand development, and performance marketing visuals
  • Experience working with eCommerce platforms (Shopify, Magento, WooCommerce preferred)
  • Strong project management and client communication skills
  • Reliable high-speed internet connection (with backup).

Preferred Qualifications

  • Experience with motion graphics and video editing
  • Knowledge of SEO principles and how design impacts search performance
  • Understanding of conversion rate optimisation and A/B testing
  • Experience with data visualisation and interactive content creation
  • Background in performance marketing or growth-focused design roles

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