Ad Campaigns Manager (Remote)

About Valatam

We’re Valatam,  a team that connects bilingual professionals from Latin America with global clients. Our people are our pride, and we’re thrilled to be certified as a Great Place to Work for the 2025-2026 period, proof that great work starts with great people.

About the Role

We’re seeking a skilled Ads Campaign Manager to help us develop, execute, and optimize Valatam’s online paid advertising campaigns across platforms like Google Ads, LinkedIn, and Meta (Facebook & Instagram). This role will focus on generating high-quality leads (form fills and booked calls) and driving brand visibility among business owners and executives in North America & Canada.

Key Responsibilities

• Develop and manage paid advertising strategies across Google Ads, LinkedIn Ads, and Meta Ads.
• Set up, monitor, and optimize paid ad campaigns to ensure performance and ROI.
• Write compelling ad copy and coordinate with our design team for creative assets.
• Conduct A/B testing on ads, landing pages, forms, and audience targeting and segmentation.
• Research and define target audiences and key segments based on our Ideal Customer Profile (ICP).
• Analyze campaign data and prepare monthly performance reports with actionable insights

• English (C1/C2) and Spanish.

• 3+ years of marketing experience running paid ad campaigns on Google, LinkedIn, and Meta.
• Experience working with UTM links, conversion pixels, Google Tag Manager, and CRM tools (preferably HubSpot).
• Proficiency with Google Workspace and Microsoft Office.
• Excellent communication and problem-solving skills.
• Quiet home office, stable internet (≥ 10 Mbps down / 2 Mbps up), and backup connection.
• Bachelor’s or Associate’s degree preferred.