Senior Salesforce Loyalty Cloud Solution Architect (SFMC)

Senior Salesforce Loyalty Cloud Solution Architect (SFMC)

Location: India (Remote/Hybrid)

Experience: 8–15+ Years

About the Role

We are looking for a Senior Salesforce Loyalty Cloud Solution Architect with deep expertise in Salesforce Loyalty Cloud and Salesforce Marketing Cloud (SFMC) to lead the design and implementation of enterprise-scale loyalty solutions.

This is a highly specialized role requiring hands-on experience delivering end-to-end Salesforce Loyalty Cloud implementations, integrating with Salesforce Marketing Cloud and other Salesforce products to create seamless customer engagement experiences.

Key Responsibilities

• Lead the architecture, design, and end-to-end implementation of Salesforce Loyalty Cloud solutions.
• Design and configure loyalty programs, including membership management, tier structures, points accrual and redemption, rewards, vouchers, promotions, and partner management.
• Design and implement personalized customer engagement journeys using Salesforce Marketing Cloud.
• Architect integrations between Loyalty Cloud, Marketing Cloud, Sales Cloud, Service Cloud, Commerce Cloud, Data Cloud, and third-party applications.
• Define scalable solution architecture, integration patterns, security, and governance.
• Work closely with business stakeholders to understand requirements and translate them into technical solutions.
• Lead technical workshops, solution design sessions, and architecture reviews.
• Guide development teams, perform solution reviews, and ensure adherence to Salesforce best practices.
• Support deployment planning, testing, production releases, and post-implementation optimization.
• Stay up to date with Salesforce product enhancements and recommend best practices.

Required Skills & Experience

• 8–15+ years of Salesforce platform experience.
• Proven experience leading at least one end-to-end Salesforce Loyalty Cloud implementation.
• Strong hands-on expertise with Salesforce Marketing Cloud (Journey Builder, Automation Studio, Contact Builder, Email Studio, and Data Extensions).
• Experience integrating Loyalty Cloud with Salesforce Sales Cloud, Service Cloud, Commerce Cloud, and external platforms using REST/SOAP APIs.
• Strong understanding of Salesforce architecture, integration patterns, and security best practices.
• Experience with SQL, AMPscript, HTML/CSS, and JavaScript.
• Excellent stakeholder management, communication, and leadership skills.
• Experience working in Agile delivery environments.

Preferred Qualifications

• Salesforce Application or System Architect Certification.
• Salesforce Marketing Cloud Consultant Certification.
• Salesforce Marketing Cloud Email Specialist Certification.
• Salesforce Administrator or Platform App Builder Certification.
• Salesforce Loyalty Management Certification/Accreditation (preferred).
• Salesforce Data Cloud experience is a strong advantage.

Why Join Us?

• Work on cutting-edge Salesforce Loyalty Cloud and Marketing Cloud implementations.
• Partner with global teams to deliver enterprise-scale digital transformation programs.
• Influence architecture decisions and shape customer engagement strategies.
• Competitive compensation, continuous learning opportunities, and a collaborative work environment.

Skills: Salesforce Loyalty Cloud, Salesforce Marketing Cloud (SFMC), Solution Architecture, Journey Builder, Automation Studio, Contact Builder, Loyalty Program Design, REST APIs, Salesforce Integration, SQL, AMPscript, Sales Cloud, Service Cloud, Commerce Cloud.