Responsibilities
{"Commercial & Strategic Leadership
Lead business direction, revenue strategy, and goal-setting in collaboration with agency and executive teams
Drive oversight of all revenue activities, proactively recommending business and growth priorities, pipeline health, and opportunities for expansion
Own forecasting, reporting, and analysis for all revenue channels; adjusting strategies as needed, and partnering on monthly financial reviews
Develop and innovate new revenue sources and channels (e.g., partnerships, vendor lists, pitch consultants)
Align planning and execution across new business, marketing, and revenue operations functions
Direct service and capability development based on market trends and agency performance
Lead key pricing negotiations, provide profitability guidance, and drive decisions on client upstreaming and pricing changes
Business Development & Marketing
Oversee the new business process alongside a team of sellers: leading pitch qualification, resource coordination, case library and RFP responses, and direct involvement in strategic pitches
Responsible for confirming staffing, pricing, and planning for new account wins
Collaborate with team leaders to ensure accurate new client resourcing and pipeline tracking
Oversee and align the marketing department’s work with revenue objectives, brand positioning, and ICP (Ideal Customer Profile) strategy
Set marketing goals and KPIs, ensuring marketing initiatives drive measurable impact on revenue and brand value
Maintain a best-in-class enablement suite: pitch decks, sales tools, product demos, and strategic documentation
Client Growth & Retention
Oversee and coach on renewals, cross-sells, and pricing strategies for existing clients to drive retention and expansion
Direct involvement in high-stakes renewal and procurement conversations
Build and reinforce a culture of revenue contribution and commercial acumen within the accounts team
Proactively manage and track revenue opportunities, forecasts, and client context to maximize renewals and upsell rates
Team Leadership & Operations
Directly manage leaders in marketing and new business
Coach and develop direct reports, oversee PRs, and drive clarity in team roles, hiring, and bandwidth needs
Strategically allocate resources across programs that most directly influence revenue growth and team efficiency
Routinely review contracts at a high level of attention to detail
Drive continuous improvement in processes, technology, and reporting throughout the revenue cycle"}
Requirements
{"10+ years in revenue-focused leadership roles across business development, marketing, sales operations, or revenue operations, ideally in agency or media environments","Experience in setting business strategy, leading forecasting, and managing P&L for agency or high-growth commercial businesses","Proven leadership in developing high-performing teams in marketing, sales, or revenue operations functions","Demonstrated ability to innovate new revenue channels, own complex negotiations, and influence executive decision-makers","Advanced skills in commercial analytics, revenue reporting, pipeline management, and CRM or revenue operations tooling","Strong written and verbal communication skills, including c-suite and board-level engagement"}
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