AI summary
The intern will assist in the planning and execution of marketing initiatives for credit card and deposit portfolios, focusing on customer acquisition and lifecycle marketing while collaborating with various teams.
Job Description
Work Term: January - April 2027
The Intern, Product Marketing Student supports the planning, development and execution of marketing initiatives across EQB’s credit card and deposit portfolios. Working across both customer acquisition and lifecycle marketing, the role contributes to a broad range of campaigns, customer communications, product launches, offers and portfolio priorities.
This is a flexible, hands-on role designed to provide support where it is most needed across the Product Marketing team. The co-op student will work with Marketing leaders and cross-functional partners to help move initiatives from planning through execution, while gaining exposure to product marketing within a growing financial services organization.
Responsibilities
The Core Responsibilities of the Job:
- Support the planning and execution of product marketing initiatives across credit cards and deposits, including acquisition, onboarding, engagement, usage, cross-sell, retention and customer communications.
- Assist with campaign development from briefing through launch, including coordinating inputs, creative development, timelines, reviews, approvals and implementation.
- Help develop and proofread customer-facing marketing materials across channels such as email, digital, in-app, website, paid media, partner channels and internal communications.
- Coordinate with internal partners, including Product, Digital, Data and Analytics, Legal, Compliance, Finance and Operations, as well as external agency partners, to support timely and accurate delivery.
- Conduct market, competitor and customer research and summarize findings to support product positioning, value propositions, campaign planning and optimization.
- Assist with campaign tracking and reporting by gathering results, organizing data and identifying initial insights, trends and opportunities.
- Support customer journey and test-and-learn initiatives intended to improve marketing effectiveness and the customer experience.
- Help maintain project plans, marketing calendars, status updates, campaign documentation and approval records.
- Assist with budget administration, including invoice coordination, expense tracking and reconciliation.
- Prepare presentations, meeting materials and updates for Product Marketing leaders and cross-functional partners.
- Provide general support across the Product Marketing team and take on additional assignments based on evolving business priorities.
Requirements
Let's Talk About You!
- Currently enrolled in a post-secondary program in Marketing, Business, Commerce, Communications or a related field, with eligibility to participate in a co-op work term.
- Proficiency with Microsoft Office, particularly PowerPoint, Excel, Word and Outlook.
- Strong written and verbal communication skills, including careful proofreading and attention to detail.
- Strong organization, time management and project coordination skills, with the ability to manage multiple assignments and deadlines.
- Analytical and problem-solving skills, with an interest in using customer, market and performance information to support decisions.
- Curiosity about marketing, customer behaviour, financial services and digital products.
- Collaborative and comfortable working with different teams and stakeholders.
- Proactive, adaptable and willing to learn in an environment where priorities may change.
- Previous marketing, communications, project coordination or financial services experience is an asset but not required.
About the job
- Posted on
- Oct 3, 2026
- Job type
- Internship
- Location
- TorontoHybrid
Keep looking
Related roles you might like
Senior Manager, Special Accounts Management Unit Operations
EQ Bank
Senior Account Manager, Special Loans and Restructuring
EQ Bank
Intern - Commercial Portfolio Management, BES, Winter 2027
EQ Bank
Explore more
Browse more jobs like this
Disclaimer: Real Jobs From Anywhere is an independent platform dedicated to providing information about job openings. We are not affiliated with, nor do we represent, any company, agency, or agent mentioned in the job listings. Please refer to our Terms of Services for further details.