Google Ads Media Buyer for Performance Marketing Agency (EU Based/Remote)

We’re looking for a Google Ads Media Buyer who thrives on performance data and loves optimizing campaigns for maximum ROI. You’ll manage and scale multiple ad accounts across Google platforms — including Search, Display, YouTube, and Performance Max — while collaborating closely with our creative and strategy teams to craft campaigns that convert.

Key Responsibilities

• Plan, launch, manage, and optimize Google Ads campaigns across Search, Display, YouTube, and Performance Max for clients
• Conduct keyword research, audience targeting, and competitor analysis to identify opportunities for campaign improvement.
• Optimize ad performance and budgets & monitor performance metrics (CPC, CPA, ROAS, CTR, CVR) and deliver actionable insights.
• Collaborate with creative and analytics teams to test ad variations and improve performance.
• Manage ad budgets efficiently to maximize ROI and achieve client KPIs.
• Develop and present clear performance reports with optimization recommendations.
• Stay up-to-date with Google Ads trends, attribution changes, and AI-driven optimization tools.
• Provide detailed reporting and analysis & develop reporting systems and processes
• Provide strategic guidance on Google Ads initiatives

• 2+ years of hands-on experience managing Google Ads campaigns (Search, Display, YouTube, or Performance Max), ideally for commerce, software
• Proven track record of achieving strong ROAS and scaling paid media for eCommerce, SaaS, or info product clients.
• Strong understanding of conversion tracking, Google Analytics (GA4), Tag Manager, and attribution models.
• Excellent analytical skills and ability to translate data into actionable strategies.
• Familiarity with AI-based ad optimization tools (e.g., Optmyzr, Madgicx, or similar).
• Detail-oriented, proactive, and results-driven with strong communication skills.
• Bonus: strong ability to build systems and develop future Google media buying departmentLead the Google Ads department

Preferred Qualifications

• Google Ads Certification(s).
• Experience with Shopify, ClickFunnels, or HubSpot integration.
• Familiarity with creative testing, CRO, and landing page optimization.
• Agency background or experience managing multiple accounts simultaneously.