Ecommerce Copywriter

Do you want to write copy that genuinely inspires people while driving measurable growth for wellness brands?

Do you love crafting stories that connect with people’s emotions and get them to take action?

Do you want a flexible, part-time role where your words directly shape the success of purpose-driven DTC brands?

If yes, keep reading…

Who We Are

Tharp Ventures is a boutique growth agency that partners with health, wellness, and lifestyle brands. We scale companies that actually make people’s lives better — from supplements to retreats — using ethical persuasion, performance marketing, and sharp creative storytelling.

We believe in the power of words to both inspire and convert. That’s where you come in.

The Role

We’re hiring a Copywriter to join our team for 25 hours per week. This is a part-time, remote role with huge upside for impact. You’ll own copy across multiple brands and channels: ad copy, email campaigns, landing pages, and creative briefs.

This is not a role for someone who just wants to “write pretty words.” We’re looking for someone who understands that great copy is psychology-driven, performance-informed, and tuned to the customer’s journey.

Responsibilities

• Write compelling copy for paid ads, landing pages, email campaigns, and social content.
• Develop hooks, angles, and messaging frameworks based on customer insights and brand positioning.
• Collaborate with strategists and designers to make sure copy and visuals are aligned for maximum performance.
• Iterate copy based on performance data — refining headlines, CTAs, and messaging to improve conversions.
• Contribute to creative brainstorming sessions with fresh ideas and perspectives.
• Stay ahead of trends in DTC, social, and wellness marketing to bring innovative approaches to copy.

Must-Have Qualifications

• Proven experience writing high-performing ad or marketing copy (agency or brand-side).
• Strong portfolio showing work across ads, emails, and web copy.
• Knowledge of direct response copywriting principles and psychological triggers.
• Ability to balance creativity with data — knowing when to push big ideas and when to refine.
• Excellent written communication, grammar, and editing skills.
• Proactive, detail-oriented, and comfortable managing multiple projects.
• Experience writing for health, wellness, or lifestyle brands.
• Understanding of CRO fundamentals and how copy drives conversions.
• Basic knowledge of SEO and how it ties into brand storytelling.